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When I left my 9-5 job in 2018, I was a wedding photographer. I knew I wasn’t going to be a wedding photographer forever as I was already stretched pretty thin.

At one point I ventured into product photography (I think what I was really already starting to recognize was that I would like to be a brand photographer, but I didn’t quite have the words for that yet). I got connected with a brand called Little Sleepies and worked with them for a few years. They were my first official brand photography client, and I learned so much through that experience.

I think what really worked with this relationship was Little Sleepies and I were both new at the same time. This concept of connecting with new businesses is something I help my clients with who are looking to explore brand photography. Shooting for free or at discounted rates to get experience and build relationships is actually an unpopular opinion I have.

This episode shares more thoughts on it, my experience with Little Sleepies, and details for a live masterclass happening October 17th. Here are the episode highlights:

00:00 Masterclass Details

01:57 Transition from Wedding to Brand Photography

03:50 First Brand Photography Client: Little Sleepies

06:01 Lessons Learned from Little Sleepies

10:04 The Value of Free Shoots

4:35 Client-Centric Approach in Brand Photography

18:58 Final Thoughts

Links:

• I’m hosting a live masterclass, Three Secrets to Booking Brand Photography Clients, on October 17th at 12pm Central. Sign up here! (Replay available if signed up)
• After the masterclass, I will be opening the doors to my signature program, Rebrand. If you attend the masterclass, you’ll receive access to bonuses and discounts