Double Your brand photography inquiries in the next 90 days.
BECOME A BOOKED OUT BRAND PHOTOGRAPHER
The 12-month transformative brand program for photographers who want to attract and book more brand photography clients.
Double Your brand photography inquiries in the next 90 days.
LFG, BB
You’ve Got the Talent. Clients Should Be Chasing You.
Get ready to be booked out, not burnt out.
Your photos are 🔥.
Your clients love you.
You've built your business from the ground up.
But…you find yourself refreshing your inbox, crossing your fingers for inquiries.
Marketing feels hard, and you have no idea what to say on Instagram to bring in more potential clients.
And when people do inquire, they “just want a headshot,” or book your smallest package (the one you’ve debated getting rid of hundreds of times, but since it’s what you book, that feels terrifying).
Double Your brand photography inquiries in the next 90 days.
Double Your brand photography inquiries in the next 90 days.
If you’re ready to go from a couple inquiries to “my inbox is overflowing with dream clients” –
Welcome To Rebrand
LFG, obviously
Hey brand photographer,
Double Your brand photography inquiries in the next 90 days.
Stand out as a brand photography expert and make a name for yourself in a niche that differentiates you in the market.
Impossible to Ignore
Forever knowing what to say in your IG captions and email newsletters so your calendar is always as booked as you want it to be.
Marketing Made Easy
Consistently booking high-paying brand photography sessions who are just as excited to work with you as you are to work with them.
A Can't Waitlist of Clients
Grow your reputation as a top brand photographer who has more inquiries than you can handle.
In-Demand
I know Your Dream Biz Looks Like This...
Does this sound Familiar?
Does this sound familiar?
YOUR CURRENT CHALLENGE
You tell your clients that brand photography will help them double their inquiries - now it’s time to double yours.
You want to be able to charge more, but you feel gross about just raising your prices willy-nilly.
You're still shooting portrait and/or wedding photography, but you’re sick of working nights and weekends.
You know you should be building a personal brand as a photographer but you hate showing your face on IG.
You want to be building more of your own brand, but not in a way that makes you cringe.
You’ve struggled with comparison and feel like you’re just another brand photographer and don’t know how to stand out.
You’re dying to attract the clients who value brand photography and can’t wait to pay you.
Double Your brand photography inquiries in the next 90 days.
A personal brand so distinct, you become the only choice — so you can attract clients with confidence and consistency.
What You Think You need to be a booked out brand photographer:
What You Actually You need to be a booked out brand photographer:
The perfect Instagram aesthetic, viral videos, big-name clients, to live in a big, bougie city.
absolutely not.
Your brand makes selling brand photography simple:
HERE'S WHAT HAPPENS WHEn
Your personal brand makes you an industry of one, so clients want to book only you.
Your reputation attracts the type of photography work you want more of.
Your marketing creates rapport, turning your current audience into clients.
Your current clients rave about their experience, creating a community who can't wait to book you.
You book more ideal clients through past client referrals.
Your clients return again and again, because of the experience and results you deliver.
Double Your brand photography inquiries in the next 90 days.
this is How Rebrand Helps you stand out & book out
A sales process that naturally leads potential clients to book your biggest package.
Content messaging strategy that helps you always know what to say in your captions and emails.
Marketing that feels simple and works as hard as you do.
Content strategy that you enjoy so posting feels fun, easy and more like you vs trying to become an influencer you’re not.
03
02
01
04
Marketing
Messaging
Selling
Strategy
I'M READY TO BOOK OUT
Double Your brand photography inquiries in the next 90 days.
Meet your lead coach — and the Three powerhouse co-coaches who’ve got your back.
Rebrand Isn't a Solo-Sprint
When you join Rebrand, you’re not just getting Maddie’s brain. You’re also getting THREE powerhouse co-coaches who bring their own zone-of-genius to the table.
Double Your brand photography inquiries in the next 90 days.
Brand photographer, educator, and the brain behind Rebrand. here to help you become the photographer everyone wants to book.
I’m a brand photographer and educator who built a fully booked business by showing up as myself — and helping my clients do the same.
I didn’t start out with a plan. I posted what felt real, built a personal brand by accident, and turned that into a brand photography business that books repeat clients, charges premium rates, and actually helps people grow their business.
Now I teach photographers how to do exactly that — with more clarity, more confidence, and zero burnout.
Inside Rebrand, I’m your coach and guide. I’ll show you what works, how to make it your own, and how to build a business that feels good and gets results.
Double Your brand photography inquiries in the next 90 days.
Meet Your Lead Coach
Your Industry Powerhouse Support System
maddie peschong
Meet Your Co-Coaches!
www.coliejames.com
www.quotablecopy.com
Your Industry Powerhouse Support System
YOUR SYSTEMS COACH.
Systems strategist + CRM queen helping creatives streamline their workflows and deliver five-star client experiences.
YOUR MESSAGING COACH.
A conversion copywriter who helps photographers nail their message and turn browsers into bookings.
Sarah Klongerbo
Colie James
Recently Quoted By:
Double Your brand photography inquiries in the next 90 days.
www.lacuna-studio.com
YOUR WEBSITE COACH.
A brand and website designer who helps creatives attract their ideal clients with visuals that speak before they do.
Courtney olson
Featured
Website
Work:
Build a profitable brand photography business — just by being yourself.
Book your highest-paying brand photography clients in the next 90 days — with less guesswork, more strategy, and a whole lot of confidence.
REBRAND: MY SIGNATURE PROGRAM FOR PHOTOGRAPHERS
LFG, BB
Rebrand Program Success
HIGH PRAISE FROM REBRAND ALUMNI
Double Your brand photography inquiries in the next 90 days.
"I wasn’t sure about the investment because I was fully immersed in family photography, but after taking BTS, I knew Rebrand be worth the investment.
I am so glad I did—this past year has been my most successful year in business and I made 6 figures for the first time."
Nicole, nicole hodgson photography
Made 6-Figures In Brand Photography and Now Offers Coaching
NICOLE'S results
- Charging $2,200 for Signature Sessions (instead of portfolio-building pricing)
- Pivoted from families → branding
- Hit 6 figures after pivoting to brand photography
- Grew her online presence and confidence so much she’s starting to offer coaching, while refining her processes + messaging
“Rebrand changed my life. I'm not trying to be dramatic–Rebrand changed my business which went hand in hand in changing my life.
Because of Rebrand, I have systems that I'm proud of that make the work I do so much easier, and ensure client's get a great experience. Rebrand got me out of overwhelm, and now have a workflow and client experience I'm proud of."
COURTNEY, LACUNA STUDIO
Booked a $13k project and overcame business overwhelm
Courtney's results
- Launched her website
- Books projects months in advance
- Took the month of December off
- Continues to book larger clients, including a $13k project while in Rebrand
- Is positioning herself as a brand expert through her messaging and social media content (and her client's are noticing)
YEP. REBRAND ALUMNI TURNED CO COACH!
Before Rebrand, I was a headshot photographer for eight years. I joined in February, rebuilt my portfolio + website in March, and then April, May, June, July… everything just kept going up. Seeing that growth on paper has been unreal — Rebrand was exactly what I needed to take my business to the next level.
Double Your brand photography inquiries in the next 90 days.
Sarah at the 2025 rebrand retreat!
SARA VAZ
REBRANDER 2024-2025 alumni
"I can literally see it on paper — my income more than doubled after a year in rebrand."
Rebrand Alumni Success
hear it from her!
“I wanted to establish systems in my biz to create more time to focus on filling my calendar with ideal clients.
Since joining, I've launched my own rebrand thanks in part to Maddie's guidance and support. I now have next-level confidence and energy that's making me so excited for this next chapter of my business!"
Jill, Jill Neil photography
Booked $25k worth of brand photos and launched her own rebrand
Jill's results
- Created her own Signature Session with Profitable Pricing
- Is delivering an experience–not just photos
- Has learned how to incorporate flash when necessary
- Launched her own rebrand and website redesign to position herself as the go-to brand photographer
- Feels confidence, excitement, and support in a new phase of business
Rebrand has been such a valuable investment in my business. Not only am I able to now have my pricing more aligned with my time and the value that I am offering I feel incredibly confident in what I am offering my clients.
For me the advice just to raise my prices was not aligned without significantly raising my value and client experience, and Maddie’s process helped me do just that the feedback and real time coaching has taken my business to a place I never could’ve foresee a year ago. I am so grateful.
Double Your brand photography inquiries in the next 90 days.
roxanne at the 2025 rebrand retreat!
+ MEETING MADDIE IRL!
Roxanne engstrom
2025 REBRANDER
"My business has doubled, I am booking 4-figure sessions, and booked out months in advance."
Rebrand Alumni Success
How Nicole Transitioned from family to brand photography
The Shift That Took Catie from $1,200 to $3,500 Sessions
How Niching Helped Jill Increase her Revenue By 69%
episode #173
episode #171
episode #169
PODCAST INTERVIEWS WITH REBRAND ALUMNI
Rebrand Student Success
DAY 01
DAY 07
DAY 30
DAY 90
12 months
CREATE AND PRICE YOUR SIGNATURE SESSION
You’ll immediately learn how to create and price a Signature Session that attracts ideal brand photography clients, generates profit, and positions you as a credible brand photographer.
BUILD YOUR PORTFOLIO
Choose your track—experienced brand photographers refine their portfolio and establish premium positioning, while new photographers start with the Portfolio Building Challenge to book their first brand clients and build a portfolio that attracts higher-paying work.
You’ll dive into personal branding—learning the exact strategies to attract dream clients and book 4-figure sessions.
BUILD YOUR PERSONAL BRAND
Learn the DREAM Framework, refresh your online presence, and complete the Booked Out Marketing Challenge with daily prompts to book more clients and establish authority.
CREATE BINGE-WORTHY MARKETING
continued support for 12 months
Booking your first 4-figure client isn’t the finish line (most Rebranders do within 72 days). You’ll have a year of support as inquiries grow—from pricing and proposals to navigating tricky client situations.
*WHEN MOST REBRANDERS BOOK A 4-FIGURE SESSION!
DAY 72
*
BOOKED OUT IN 90 DAYS BOOKED OUT IN 90 DAYS BOOKED OUT IN 90 DAYS BOOKED OUT IN 90 DAYS BOOKED OUT IN 90 DAYS BOOKED OUT IN 90 DAYS BOOKED OUT IN 90 DAYS BOOKED OUT IN 90 DAYS BOOKED OUT IN 90 DAYS BOOKED OUT IN 90 DAYS BOOKED OUT IN 90 DAYS BOOKED OUT IN 90 DAYS BOOKED OUT IN 90 DAYS BOOKED OUT IN 90 DAYS BOOKED OUT IN 90 DAYS BOOKED OUT IN 90 DAYS BOOKED OUT IN 90 DAYS BOOKED OUT IN 90 DAYS BOOKED OUT IN 90 DAYS BOOKED OUT IN 90 DAYS BOOKED OUT IN 90 DAYS
Double Your brand photography inquiries in the next 90 days.
THE TIMELINE TO BOOKED OUT
Rebrand Milestones:
Accessible Curriculum
Weekly Group Coaching
24/7 Community
Whether you prefer to watch the (15-20 min or less) videos, or binge the Private Podcast, you can go through the curriculum at your own pace and begin implementing the exact strategies needed to book your highest paid session yet.
We'll meet via Zoom every week for group trainings, co-working, and Q&A/coaching, so you can get additional support with whatever issues arise in your business.
Need help on a proposal? Feedback on pricing? Advice on a tricky client situation? We've got support for that! You'll never have to do business alone in this community.
The Tools That Get You Booked Out
Templates and Tools
The Vault
Guest Experts
You'll get access to the Pricing Calculator, email templates and workflows, session workflows, Discovery Call map, client questionnaire and review form, and more, so you can save time and stop spending hours in Google Docs and Canva.
Check out videos like how I run a discovery call with a potential client, watch me pitch a 30k brand photography project, and how I price for clients with different needs, so you can build a sustainable brand photography business like mine.
Library of guest expert trainings include topics like sustainable social media, money mindset, and adding video to your photo business, so you can continually develop the marketing and business skills to keep growing your brand.
Rebrand Resources:
BOOKED OUT IN 90 DAYS BOOKED OUT IN 90 DAYS BOOKED OUT IN 90 DAYS BOOKED OUT IN 90 DAYS BOOKED OUT IN 90 DAYS BOOKED OUT IN 90 DAYS BOOKED OUT IN 90 DAYS BOOKED OUT IN 90 DAYS BOOKED OUT IN 90 DAYS BOOKED OUT IN 90 DAYS BOOKED OUT IN 90 DAYS BOOKED OUT IN 90 DAYS BOOKED OUT IN 90 DAYS BOOKED OUT IN 90 DAYS BOOKED OUT IN 90 DAYS BOOKED OUT IN 90 DAYS BOOKED OUT IN 90 DAYS BOOKED OUT IN 90 DAYS BOOKED OUT IN 90 DAYS BOOKED OUT IN 90 DAYS BOOKED OUT IN 90 DAYS
Frequently Asked Questions:
As of now, Rebrand enrollment opens three times per year.
When does enrollment open?
This is a 12-month group coaching program.
How long is Rebrand?
Yes! You have the option of paying in full or paying $500 each month for 6 months, beginning the day you sign up.
Do you accept payment plans?
Book high-paid sessions consistently, confidently price premium offers, Post content that converts, and lead discovery calls that close, to name a few.
What kind of results can I expect?
Yes! Rebrand will teach you the personal branding eco-system: you'll Build Your Brand, Market Your Brand, and Grow Your Brand.
Is there a curriculum?
There are currently about 70 people in the program and we are thrilled to welcome more!
How many people will be in the program?
We will meet virtually every week on Wednesdays at noon CST. Attendance is encouraged, however, you do not need to attend calls to have a transformation in Rebrand.
When and how often will we meet?
Immediately! There are students who book their first brand session within a week of starting Rebrand.
When can i start offering brand photography?
Your Rebrand Curriculum
PIVOT YOUR BUSINESS, INCOME, AND CONFIDENCE IN 3 steps
your first 30 days | your first 30 days | your first 30 days | your first 30 days | your first 30 days | your first 30 days | your first 30 days | your first 30 days | your first 30 days | your first 30 days | your first 30 days | your first 30 days | your first 30 days | your first 30 days | your first 30 days | your first 30 days | your first 30 days | your first 30 days | your first 30 days | your first 30 days | your first 30 days | your first 30 days | your first 30 days | your first 30 days | your first 30 days | your first 30 days | your first 30 days | your first 30 days | your first 30 days | your first 30 days | your first 30 days | your first 30 days | your first 30 days | your first 30 days | your first 30 days | your first 30 days |
Build a clear, confident foundation so it’s obvious you specialize in brand photography—and are the only choice for the right clients.
- Clarify your positioning so the right clients instantly get it
- Communicate your value in a way that sells strategy, not just photos
- Turn your website into a clear, converting client pathway
- Create brand clarity that supports premium pricing and growth
BUILD
module one
Build a consistent, confidence-building marketing rhythm that actually attracts brand photography clients.
- Learn how to use social media strategically—not reactively—to attract the right clients
- Understand the brand photography client journey so your content supports it
- Create content with clarity and purpose (no more guessing what to post)
- Make consistency easier through smart systems and content repurposing
MARKET
module two
Refine your systems and client experience so your business stands out and scales with more ease.
- Elevate your client experience in ways that differentiate you instantly
- Attract aligned clients through strategic SEO and blogging (without feeling technical)
- Streamline session prep with workflows that run behind the scenes
- Show the depth of your work through case studies—not just a portfolio
GROW
module three
REBRAND WINS
Rebrand Student Success
rEBRAND BY THE NUMBERS
Total brand photography booked by photographers inside Rebrand
$0
The average brand session booked during Rebrand
0
Average time it takes to book your highest priced session ever.
0
100% increase in confidence during Rebrand
$0
The Secret Weapon System for Brand Photographers who want to Deliver Galleries that Have Clients Raving and rebooking again and again
✓ Behind-the-Scenes Brand Sessions
✓ Lighting on Location Video
✓ Client questionnaire
✓ Canva Shoot Guide template
Behind the Shot
over $1000+ value
FREE for Rebranders!
Investment
The Secret Weapon System for Brand Photographers that want to Deliver Galleries that Have Clients Raving and rebooking again and again
$250
12 MONTHLY PAYMENTs:
Most Convenient
$500
6 MONTHLY PAYMENTs:
Best Plan
$3000
ONE payment of:
Pay In Full
ENROLL →
ENROLL →
ENROLL →
new option!
Double Your brand photography inquiries in the next 90 days.
REBRAND ALUMNI REVIEWS
Rebrand Student Success
katie wark: I'm Booked for the next 3 months
I can't even express the amount of ways that my offering has been elevated thanks to Rebrand. I continue to raise my prices and still book clients, and I feel more comfortable doing it because I know that the experience is more professional and more elevated than it was. Rebrand gave me the tools, resources and focus I needed.
Euvonne Hickey: I feel so aligned in my business
Rebrand has made me feel so aligned in my business. It feels like every step I take, even if it's a small one, is going to help me get to where I want to be with brand photography. I wasn't putting effort into other kinds of photography any more, and now it makes sense - brand photography is for me!
Natlie Brenner: The Templates alone made my jaw drop
Maddie is literally handing you 90%+ of what you need to be an “above average” branding photographer. Having a resource like Rebrand–the education and the support from Maddie and the other women in the group–WILL SAVE YOU dozens (maybe hundreds?) of hours.
Jaice Shakespaere: This information Feels Illegal
I've been in business for a while, but went back in the Rebrand Vault to take the Brand Photography Jumpstart when I decided to slightly pivot my business. The information just in that one training feels like it should be illegal to have. It's exactly what I needed to build my portfolio while getting paid, and launch the new brand side of my business!
Rebecca Mcneese: I tripled my pricing and booked a dream client
Before Rebrand, I had lost the joy in my business and was feeling stuck. Within weeks of starting Rebrand, I tripled my pricing and booked a dream client using the strategies I learned in Rebrand. I continue to get more inquiries from people who say they know other photographers, but no one who specifically does what I do.
Katie Vetch: Rebrand Changed my Business
I joined Rebrand right before I had my baby, and then gave birth early. Even still, I was able to slowly introduce the Rebrand methods into my business. Now, I am getting more and more clients without feeling overwhelmed or burnt out. Rebrand changed my branding biz - I've taken other courses by great photographers...but Rebrand is different.
Jaime King: I started using flash and feel more confident
Before Rebrand, I knew squat about flash. But now I've learned how to use it, which I never thought would happen! I would have never pitched the prices I’m currently offering at this time without Rebrand, and my process is so much more clear and seamless.
