The Business Tool Every Photographer Needs


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We are in the heat of summer right now, and if you’re anything like me, you don’t really want to spend your summer working. But you do want your business to keep running—and more importantly, to keep making money—while you’re taking time off.

That’s where systems and automations come in. And today, I’m kicking off a short summer series on the podcast to help you simplify the backend of your brand photography business—starting with the one tool I truly couldn’t live without: a CRM.

If the admin side of your business feels messy, inconsistent, or overwhelming, this episode is going to show you exactly what’s possible when you have the right tool in place.

01:26 How I still make money while working way less in the summer

03:15 What is a CRM, and why does it matter for brand photographers?

05:40 Signs you need a CRM ASAP

09:04 Dubsado vs. HoneyBook: Which one is better?

13:11 The automations I use in my CRM that save me hours every week

17:22 Why great client experience (not great photos) makes you premium

20:33 How to start small and still make a big impact with automations

26:04 My favorite time-saving CRM features (and how to use them)

Links

Dubsado Free Trial + Discount
HoneyBook Free Trial + Discount
Join the July 17 Webinar with Colie James (more details coming soon!)

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Maddie Peschong:

If I’m giving you my elevator pitch, I’m a Sioux Falls, South Dakota, brand photographer, studio owner, and educator for creative women.

Charge your Airpods. This is gonna be good.

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