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I am so excited to have my friend Colie James back on the podcast today! If you’ve been around here for a while, you know I don’t shut up about the power of systems, mostly because of Colie and the backend magic she helped me set up in my brand photography business a few years ago. It changed everything.⁠⁠

In this episode, we’re diving into how to build a luxury brand photography business that basically runs itself. We’re talking about proposals that do the selling for you, onboarding workflows that prep your clients before you even show up with a camera, and offboarding strategies that bring in rebookings and referrals on autopilot. Whether you’re still DIY-ing every client touchpoint or already using a CRM like Dubsado or HoneyBook, this episode is packed with actionable ideas to save you time and up-level your client experience.

Plus, we’re hosting a free webinar on July 17 all about this: Charge More, Stress Less. You can save your spot right here.

3:45 Why your proposal is not just a pricing list and how it can literally close the sale for you

9:12 The biggest places photographers lose clients in the booking process (and how to fix it)

17:30 The onboarding gap no one talks about and why it affects your entire shoot

24:05 Client prep with workflows, automations, and even video (don’t worry, it doesn’t have to be scary)

36:22 The secret to better rebooking and referrals: your offboarding strategy

45:40 Dubsado vs. HoneyBook: what’s actually working right now

56:10 Why systems don’t have to be “all or nothing” to make a big difference

Links

• July 17 Webinar with Colie James: Charge More Stress Less – Learn how to automate the sales process for your luxury brand photography offer. Save your spot now!
• Connect with Colie on Instagram @coliejames