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#178: BTS of My Client Experience Workflow

Ever wonder what the client experience actually looks like inside a premium brand photography business? In this episode, I’m walking you through the exact workflow I use with every single client—from initial inquiry to gallery delivery and beyond. You’ll hear about the systems, templates, automations, and even the personal touches that make a huge difference. If managing your clients feels messy or exhausting, this episode is your permission to simplify it.

Plus, don’t miss the invite to my free webinar with Colie James where we’ll help you streamline your client experience and charge more with less stress.

02:15 Why every client starts with my contact form

04:50 The first email they get after inquiring

07:05 How I set up calls and book discovery sessions

09:30 The discovery call map that leads to more bookings

12:20 Proposals, automations, and payment reminders

14:45 My onboarding email and when I send questionnaires

17:10 How I outsource shoot guides (and why that’s been a game changer)

19:20 The weekly pre-shoot email series I run

21:00 The day-of experience and shoot structure

23:45 The post-shoot workflow and delivery process

26:15 My offboarding system and how I encourage rebooking

29:40 Why your client management struggles aren’t your fault—it’s your systems

CONNECT WITH MADDIE:

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Website

LINKS

July 17 Webinar with Colie James: Charge More Stress Less – Learn how to automate the sales process for your luxury brand photography offer. Save your spot now!

Dubsado: 20% off

Honeybook: 25%

Cloudspot: 50% off

Imagen

Evoto credits

My photoshoot planning guide template

Full show notes

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Maddie Peschong:

If I’m giving you my elevator pitch, I’m a Sioux Falls, South Dakota, brand photographer, studio owner, and educator for creative women.

Charge your Airpods. This is gonna be good.

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