In the last episode of Take It Personally, we talked about attracting your dream clients and treating social media like a giant networking event. A second part to this is related to a question I get asked frequently in various ways: “What should I be posting?”

If you’ve wondered what you should post if you want to book more clients, grow your business, stand out as a brand photographer, etc., this episode will be covering it all. Here are the main topics discussed:

• Getting back into a place of service and figuring out how you can help
• Using frequently asked questions for content
• Addressing questions that haven’t been asked yet
• Getting into your client’s shoes
• Showing what photography provides (more than just photos)
• Highlighting past clients
• Incorporating content about yourself
• The importance of messaging

We discuss this even more in my group coaching program, Rebrand! Enrollment opens February 16. Rebrand is both a curriculum and coaching. We are following these same steps talked about in this episode to help you build a successful brand photography business (that makes six figures and charges four figures for a brand session). Learn more here!

The Ultimate Personal Brand Session Shot List: 10 must-have images, plus a bonus concept, to create a diverse gallery that will get clients singing your praises! Download here.

Full show notes here