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#155: Katie built confidence by positioning herself as a brand photographer and filled her brand minis

I’m joined by Katie, a photographer specializing in both brand photography and family portraits—and a Rebrand student! We chat about her journey from family portraits to finding her passion for brand photography, the challenges she faced, and how Rebrand transformed her business.

Katie shares the benefits of niching down, building confidence, and tips for running successful mini sessions. She also highlights the support inside Rebrand, from portfolio reviews to group calls.

Tune in for Katie’s inspiring story and insights on growing as a brand photographer!

Episode highlights:

01:07 Being a Dual Positioned Photographer 

04:19 The Journey to Rebrand

05:16 The Appeal of Brand Photography

06:21 Standing Out in a Crowded Market

10:27 The Power of Mini Sessions

12:40 Community and Support in Rebrand

CONNECT WITH MADDIE:

On Instagram @maddiepeschong

Website

CONNECT WITH KATIE

On Instagram @katieonbrand

Website

LINKS

Rebrand is enrolling now! When you join, you get immediate access to the curriculum, and live coaching calls. If you want to be THE brand photographer in your area, become more confident in your business, and charge four figures for brand sessions, I would love for you to join Rebrand. Learn more about the program here.

The Ultimate Personal Brand Session Shot List: 10 must-have images that will get your clients singing your praises. Download here!

Full show notes

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Maddie Peschong:

If I’m giving you my elevator pitch, I’m a Sioux Falls, South Dakota, brand photographer, studio owner, and educator for creative women.

Charge your Airpods. This is gonna be good.

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#35

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